The International Cricket Council (ICC) has recently collaborated with Near Foundation. The partnership focuses on the development of a blockchain-driven Web3 app for fan engagement dealing with the Cricket World Cup this year. The World Cup 2023 is going to take place in India. As per the expectations, the app can reach numerous fans in the upcoming 6 weeks.
ICC Offers Latest Web3 App Focusing on Fan Engagement for World Cup 2023
ICC Head of Digital and Near’s chief executive officer provided details regarding the latest Web3 app. The app is specified for mobile devices and targets to drive fan engagement before, amid, as well as following matches. The announcement regarding this development pointed out that the app will let fans play exclusive games.
The respective games anticipate the selection of strategy for the game while the competition continues. In this respect, fans will get points denoting their selections as well as the actual results of the matches. This will focus on the leaderboards along with awards throughout the competition. The cricket governing entity and Near have a common vision concerning Web3, ICC asserted.
Both Collaborators Have the Same Vision of Web3 Technology’s Potential for Financial Advancement
As per the council, both entities are confident that the Web3 sector can advance the digital experiences to facilitate the fans. It is noteworthy here that ICC initially entered the Web3 realm in the previous year. A non-fungible token (NFT) firm named FanCraze emerged at that time. It permitted the fans to possess highlights of diverse ICC tournaments.
Near is an L1 blockchain along with having a scalable infrastructure backing communication and transfers with diverse blockchain ecosystems. The respective facility can turn out to be beneficial for ICC. The business development group of Near Foundation collaborated with ICC in the research and detection of the Cricket World Cup-related use cases.
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